Founded in 2003, Broad River Furniture (BRF) is a locally owned and operated home furnishings retailer. Broad River Furniture is the largest and fastest-growing Ashley Furniture HomeStore licensee in the Carolinas and Georgia. The first store opened in Pineville, NC, in May of 2003, and Broad River Furniture was on the fast track toward success. Sales have increased by double digits in the past three years, including a 20% increase in 2012 vs. 2011 to end the year at over $80 million.
The Company’s growth in the recent tough economic climate is a testament to our associates who continue to pursue Excellence. Located in the 4th largest population cluster or “Megapolitan” area in the U.S. with approximately 20 million residents or 6.6% of the U.S. population in the area between Raleigh, NC and Birmingham, AL. This region has historically grown at a compounded annual rate of 5%, and we’re proud that our growth has outpaced that of the region. The Charlotte and Greenville metropolitan areas have a combined population of approximately 3 million.
Today, Broad River Furniture is headquartered in Charlotte, NC, and has 15 HomeStores in 3 states with over 300 full-time employees and contractors. We take pride in our employees, as we believe that each person contributes directly to the growth and success of this company.
To be an excellent home furnishings company
Broad River Furniture Core Values
Integrity – Guided by Christian principles, we are ethical, responsible, fair and truthful. We maintain the highest standards of personal and professional conduct.
Managment Team Bios
Our Customer Beliefs
- Every Customer is vitally important to us.
- Every Customer deserves our passion, attention and extensive knowledge.
- We must be proud of each and every Customer engagement.
- Connecting with our Customers is the key to building lasting Customer relationships.