Karen McKenzie, Vice President of Marketing & Communications

Karen McKenzie

Karen’s mission at Broad River is to drive store traffic through effective and efficient marketing of Ashley HomeStore. Her extensive marketing experience encompasses leadership positions at national and regional mass and specialty retailers, including a Fortune 50 company, along with several advertising and media agencies. Throughout her career, Karen has been a strong advocate of the customer and has focused her priorities on enhancing customers’ experiences with the brands at every touchpoint.

A native of Texas, Karen loves burnt orange and is a proud fan of her alma mater, The University of Texas at Austin, from which she received a BBA in Marketing. She and her husband enjoy visiting and being visited by their children and grandchildren, in addition to entertaining and traveling. Karen also enjoys reading and playing her piano, with her miniature schnauzer nearby.


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